In this practical workshop, you'll learn how to invest your marketing dollars wisely, avoid costly mistakes, and use Meta Ads to generate better results

Facilitator
Prajwal Aryal
Digital Marketing Specialist, Westend Digital

About This Workshop
Most small business owners have tried paid advertising at some point. Maybe you've boosted a Facebook post or launched a quick Google campaign, only to walk away wondering whether any of it actually worked.

Sometimes it's even worse. You've spent money, received little or no return, and you're not entirely sure what went wrong.

This practical lunchtime workshop is designed to change that.

Join digital marketing specialist Prajwal Aryal for a straight-talking, hands-on session on how to invest your first advertising dollars wisely and avoid the costly mistakes that many businesses make.

With more than five years of experience managing Google Ads and Meta Ads campaigns, including monthly advertising budgets exceeding $25,000, Prajwal understands what works for small businesses and what doesn't.

No jargon. No complicated theories. Just practical strategies that can help you generate better results with a limited marketing budget.

What You'll Learn
Google Ads vs Meta Ads: Which Platform Is Right for You?
Learn how to decide where your advertising budget should go based on how your customers actually find your business.

Setting a Budget That Makes Sense
Understand what a $500 advertising budget can realistically achieve and why spreading your money across too many campaigns often leads to poor results.

What Success Looks Like in the First Month
Discover the key metrics you should monitor and why immediate sales are not always the first indicator of a successful campaign.

The Three Mistakes That Kill Small Business Advertising Campaigns
Learn the most common and costly mistakes local businesses make and how to avoid them entirely.

Who Should Attend?
This workshop is ideal for:

• Small business owners who haven't tried paid advertising and want to get started the right way.

• Business owners who have previously used Google or Meta Ads but were disappointed with the results.

• Tradies and local service providers looking to generate more leads.

• Entrepreneurs who want practical, straightforward marketing advice without the confusing jargon.
About the Facilitator
Prajwal Aryal is a Digital Marketing Executive with more than five years of experience in performance marketing. He specialises in managing Google Ads and Meta Ads campaigns that deliver measurable results, including improved conversion rates and lower customer acquisition costs.

Having managed advertising budgets of more than $25,000 per month, Prajwal has helped numerous businesses make smarter marketing decisions and achieve sustainable growth.

Learn more about his work at: www.westenddigital.com.au

Why Attend?
This isn't another marketing lecture.

It's a practical workshop designed specifically for small business owners who want to make confident decisions about where their advertising budget goes and how to generate real results from digital marketing.

You'll leave with a clear understanding of:

✓ Which advertising platform is right for your business
✓ How much to spend and where to spend it
✓ What results to expect in the early stages
✓ How to avoid wasting money on ineffective campaigns

Reserve Your Seat
Places are limited to 12 people.

Join us for this free lunchtime business workshop and learn how to use Meta advertising strategically to scale your business and attract more customers.

Register today and start advertising with confidence.